Jen Marples

I am the self-proclaimed number one champion of midlife women and a cheerleader for all women. I’m an agency owner, keynote speaker, podcaster, and leader in the midlife women’s empowerment movement.




Authenticity and Being the Face of Your Brand with Courtney Bonzi

Nobody goes into business knowing everything, so the more you ask questions and seek help from others and then go on to share that knowledge with other women, the more people will trust and support you. This week, episode 75 of The Jen Marples Show is about authenticity and being the face of your brand!

Courtney Bonzi is the owner/founder of Spark’l Inc, which makes sustainably handcrafted artisan watchbands for smartwatches. Courtney started the bootstrapped company in her garage in 2016 and now has over 40 employees and ships to over 170 countries. Aside from making beautiful luxury products, the company has donated almost $200,000 to charities through its Band-Together program, with 10% of specific collections benefiting non-profit organizations each month. Courtney enjoys sharing other female-founded businesses on her personal platform, House of Bonzi.

In this episode of The Jen Marples Show, my guest Courtney Bonzi shares the importance of being a transparent business owner who supports other women in business. She also shares the motivation you need to try something new, how to ask for help and go for that one thing you’ve always wanted. 

Some of the talking points Courtney and I go over in this episode include:

  • How Courtney’s idea to fill a gap in the market, combined with her ambition, led to a successful and growing company. 

  • Using your platform to support and promote other women-owned small businesses. 

  • Sharing your knowledge and best practices to help other women-owned businesses. 

  • The value of being a transparent business owner and that we shouldn’t hide behind our brands.

People genuinely want to support businesses they connect with, so show up authentically and be the face of your business as it will increase your customer engagement and sales. 

Make sure to listen to the entire episode to receive inspiration, tips, and advice that will help you change your life and improve your business.

Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me on Instagram @jenmarples!  And don’t forget to follow, rate and review the podcast and tell me your key takeaways!


Sparkl Bands

Sparkl Bands IG

Sparkl Bands Facebook

Sparkl Bands TikTok

House of Bonzi Instagram

House of Bonzi Facebook

House of Bonzi TikTok


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Unedited AI Transcript Here

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